ALEXANDRIA, VA-In March of 2020, the coronavirus pandemic came to Alexandria, changing the way residents lived almost immediately. As schools and businesses shut down, Democracy Federal Credit Union (DFCU) devised ways to help the community.
For their efforts, DFCU was recently honored with a Diamond Award by the Credit Union National Association. The Diamond Awards represent the pinnacle of credit union marketing and business development. The financial institution, founded in 1936, won in the category of Crisis Management for their 90 Days of Giving program. In all, there were 1,278 entries in 35 categories.
Ken Cahoon, DFCU’s President/CEO, remarked that staff is humbled by and appreciative of the award.
“When the world entered a global pandemic, we were able to step up and provide support to our community in a moment’s notice,” he said.
The 90 Days of Giving program helped in a number of ways. It included monetary donations to food banks and financial assistance to those in need. To view highlights from different components of the program, click HERE.
“The Diamond Awards competition is the most prestigious competition for excellence in marketing and business development in the credit union industry,” said Amy McGraw, Diamond Awards Chair. ““Credit unions that receive these awards should be extremely proud of their accomplishments and know that their work represents the very best examples of creativity, innovation, relevance, and execution.”